For over a decade Whole Whale has worked with hundreds of nonprofits and foundations to improve analytics, impact mapping, advertising and digital capacity.

Foundations are unique and play a critical role in the nonprofit landscape with a need for analytics that balance “how good” vs “how many”.

Some of our past and current clients…

Foundation Support Packages

We can work with you for either a short project or ongoing retainer to best suit your digital needs. Projects typically last from 3-12 months, though we do have a number of amazing partners we’ve supported over many years!

Portfolio Support Services

  • Grantee website audits and recommendations
  • Digital tool evaluation and recommendations
  • Technology stack assessments
  • AI readiness evaluations
  • Digital transformation road mapping

Strategic Communications

  • AI-assisted Impact storytelling through data visualization
  • Grant program landing page optimization
  • SEO strategy for increased sector visibility
  • Content strategy for thought leadership
  • Digital annual reports and impact communications

Impact Measurement & Analytics

  • Custom dashboard creation for portfolio-wide impact tracking
  • Multi-program ROI analysis and reporting
  • Grantee outcome measurement frameworks
  • Data visualization for board presentations and stakeholder reports
  • Integration of disparate data sources for holistic impact stories

Grantee Digital Capacity Building

  • Cohort-based digital training programs for grantees (Analytics & Advertising)
  • Custom learning management systems for grantee education
  • Technology assessment and recommendations
  • AI adoption strategies and responsible implementation
  • Digital capability assessment tools

How we approach the work

Our team moves through 4 major phases of work that start with setting up digital goals, measuring impact, building traffic, and finally optimizing major calls-to-action through ads and optimization.