In the last year, Facebook Birthday Fundraisers raised more than $300 million in donations. This is not including all the individual fundraisers being run on Facebook. As of last year, Facebook has also waived its processing fees so that every dollar goes to the nonprofit organization (unlike most crowdfunding platforms, which charge a nominal fee).
So, ready to celebrate? On this webinar with Mind the Gap’s Sean Kosofsky, we’ll break down how Facebook fundraisers work and ideas to encourage your supporters to set them up on your behalf.
In addition to the history of the tool and recent updates, you will learn how to
- Set up a fundraiser
- Apply classic fundraising principles to Facebook fundraising
- Increase the reach of your fundraiser
- Drive donations through Facebook
- Measure results and pull reports