Digital Downtown 2014

Est. in 1989, the NJDCA’s Office of Main Street New Jersey & Improvement District Programs has been providing technical assistance and training to more than 140 traditional downtowns and business districts. Visit for more information about this National Trust for Historic Preservation affiliated program located in the State of New Jersey’s Department of Community Affairs.


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Examples of social media integration

Facebook Developer page where we got this code.

Example of embedded Twitter feed of our hashtag #DRMI

Embed a Twitter feed code.



Super long Prezi Presentation: Click Here!

Additional Resources/Tools

Thought leaders + Blogs

  • Seth Godin – marketing awesomeness
  • Mashable – social trends
  • Dan Zarella – twitter trends + data
  • Beth Kanter – cause networking
  • Avinash Kaushik – Google Analytics guru
  • – cause networking
  • – tech news


  • Switch: Making Change When Change is Hard (Heath)
  • The Lean Startup – Eric Ries
  • Thank You Economy – Gary Vaynerchuk
  • Letting go of the words – web writing book
  • Here Comes Everybody (Shirky)
  • Measuring The Networked Nonprofit (Kanter)
  • Trust Agents – Chris Brogan
  • Web Analytics in an Hour a Day – (Avinash)
  • Viral Loop: From Facebook to Twitter (Penenberg)
  • All Marketers are Liars (Godin)


The Hard to Watch Nature video

Bj Fogg – Behavior Model

My Proposal

We had fun – and hope you did too

Contact us if you think we forgot a resource 🙂 [email protected]