Why Digital Advertising Matters

Sometimes you have to pay-to-play in order to get meaningful social media engagement. Digital ads are becoming the cheapest, most effective way to engage new or existing audiences on social media and other platforms. Before spending a dime, make sure you understand these basics so you can help your nonprofit spend as efficiently as possible. And, you will earn serious brownie points for helping your organization spend $10,000/month in free advertising through the Google Ad Grant.

What you’ll learn


  • How to get $10,000 a month or more in free advertising through the Google Ad Grant program
  • Where to start with Facebook and other social media platform ads that will drive real impact on $100/month

Where to start

Go from zero to $10k with the Google Ad Grant.

Get started with social media advertising that will drive impact

Take the Online Ad Grant Course

Google Ad Grant for Nonprofits

We want to help you spend $120,000 in Google’s advertising money next year. Learn how to Get the Grant, Maximize the Grant, and Optimize the Grant for Impact in this course designed for all levels.

All Digital advertising resources