We interview Sam Raddatz, CEO and Lead Information Architect of the Logic Dept. about the importance of information architecture (IA) and the process of doing user testing to improve websites. Sam explains how we can avoid the ‘curse of knowledge’ and see our websites through the eyes of others and then make changes necessary to improve UX/UI.
Resources
- Logic Dept. Website Blog
- LastPass – security management tool mentioned
- Curse of knowledge – a concept discussed
- Logic Dept. on Twitter
About Samantha Raddatz
CEO and Lead Information Architect
With a background in project management, qualitative sociology and holding a Master’s degree in Information and Library Science, Sam tackles any challenge in the most organized and transparent way possible.
An active part of the international IA community, Sam was elected to Information Architecture Institute’s board as Director of Events and Programming where she oversees the coordination of World Information Architecture Day.
