221: Making sense of Facebook Tracking vs IOS 14

Interview with Meghan Daly, Whole Whale’s Paid Social Manager about the changes that will impact digital advertisers on Facebook.  

Simply put, iOS14 is Apple’s most current iPhone operating system. iOS14.5 is an update to this operating system that will include many things (including 200+ new emojis!), but the specific update that’s generating a lot of buzz is the launch of an in-app prompt.’

Read the full writeup of how IOS 14 will impact Facebook ads.