Video accounts for 11% of all posts on Facebook with over 8 billion total views daily (Report by SproutSocial). And did you know that videos posted on Facebook, whether organically or through paid advertising, have higher engagement rates than other types of posts? Make sure you’re investing your time wisely in a video strategy for Facebook — and doing it the right way. In this guide, we’ll demystify the world of Facebook Video, highlighting common mistakes marketers make and what you should do instead. There’s also a bonus feature at the end of the course!
- Common Facebook Video mistakes
- Tips for what you should do instead
- BONUS: How to create subtitles for your Facebook Video