Content marketing is a free, time-honored way of increasing your audience and potential supporter base, but can very quickly become a time-suck without the data to drive results. We’ll look at how you can leverage website data to make effective (and time-saving) content choices — and ensure that your best content gets the readership it deserves. Because stories only matter if they’re heard.
Salsa and Whole Whale’s Account Strategist Olivia Marlowe-Giovetti present to you ways to interpret data gathered in your CRM and what story that data is telling you. During this webinar, we’ll answer questions like: