Meghan is a graduate of CUNY Baruch College, where she earned her BBA in Digital Marketing. She uses the knowledge she’s gained at CUNY and from her internships at various NYC startups to educate and help nonprofits and for-good organizations.
Meghan has been certified in Google Ads and Google Analytics and has worked to help maintain, optimize, and strategize around Google Ad Grant accounts for nonprofits like Donate Life America, National Aphasia Association, and Greater Than AIDS.
She also has experience with paid social media advertising. She lead a timely Facebook fundraising campaign for the Lung Cancer Foundation of America, which lead to a 6X return on investment. By utilizing strategic targeting, Meghan also used Facebook to drive 500+ organ donation registrations for Donate Life America over just several months. In total, Meghan has successfully managed nearly $1 million in digital ad spend across Facebook, Google and YouTube for nonprofits of various shapes and sizes. Meghan enjoys staying on top on the latest tips, tools, and trends that she can pass on to her clients.
When she’s not in the office, you can find Meghan wandering around the city if it’s nice out — or rewatching the Great British Bake Off if it isn’t.